Shopper Sciences Stackable Credentials - Retail Analysis

Unlock the skills needed to thrive in retail analytics with our Shopper Sciences Retail Analytics Stackable Credential / Digital Badge program. Designed for professionals and students seeking to enhance their expertise, this comprehensive program consists of five specialized skill areas:

1. Pricing Analysis

   • Master the art of pricing strategies, measures, and advanced pricing solutions to assess pricing effectiveness and its impact on business performance.
     
     

2. Promotion Analysis

   • Learn to evaluate category promotions, compare retailer performance, and develop strategies to drive sales, share, and shopper loyalty.
     
     

3. Assortment Analysis

   • Delve into assortment strategies, measuring incremental contributions, and optimizing product assortments to maximize retailer results.
     
     

4. Retail Analytics: Understanding Drivers and Leveraging Insights

   • Gain proficiency in retail analytics drivers, identify root causes, and transform data into actionable insights for strategic growth.
     
     

5. Space Planning

   • Lead space planning efforts, analyze product placement, and develop data-driven planograms to optimize in-store layout and sales.

Each credential includes practical, scenario-based learning, allowing you to apply advanced analytical tools to real-world retail challenges. Complete all five areas, final exam and practical assessment to earn a Texas Tech University Shopper Sciences Retail Analytics Credential, a testament to your expertise in driving retail success through analytics.

Key Features:

• Pre-test and post-test assessments to track progress
• Advanced proficiency exams with real-world applications
• Designed for both entry-level and advanced learners
• Time commitment: 60-90 minutes per module

Boost your retail analytics career today and earn credentials that prove your ability to drive success in the ever-evolving retail landscape.