Western Michigan University Food Marketing Certifications - University-Certified. Industry-Recognized. Career-Accelerating.
University-Certified. Industry-Recognized. Career-Accelerating.
Offered through the prestigious Haworth College of Business at Western Michigan University, the Professional Category Management Certification is the gold standard for professionals and students in the CPG, food & beverage, and retail industries.
Developed in collaboration with Learning Evolution, this university-backed program combines academic rigor with practical, real-world application—giving you the knowledge, credentials, and confidence to lead in today’s data-driven retail environment.
🎓 Two Levels. One Powerful Advantage.
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Level 1 Certification
Build a strong foundation in category management, shopper insights, and strategic retail planning. -
Level 2 Certification
Expand your expertise with advanced analytics, pricing strategy, promotion planning, and total-store collaboration.
Both levels are 100% online, self-paced, and include interactive coursework, knowledge assessments, and downloadable certificates.
💼 Who Should Enroll?
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CPG & Retail Professionals
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Sales & Marketing Teams
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Analysts, Planners, and Category Managers
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Students preparing for high-demand careers in food and consumer goods
🚀 Why It Matters
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✔️ Respected by leading CPG and retail employers
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✔️ Builds skills that are immediately applicable
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✔️ Enhances resumes and accelerates promotions
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✔️ Helps professionals stay competitive in an evolving marketplace
📧 Enroll Today or Request a Demo
🌐 Explore the WMU Certification Program
Earn your credentials from a top business school—power your future with WMU + Learning Evolution.



