Data-Driven Sales Training For Your Whole Team!
Earn your PRIME+ Sales Process Training and Certification with access to the PRIME+ Beverage Selling System platform and training programs.
THE PRIME+ SALES PROCESS TRAINING COURSES were originally developed in collaboration with nationally-recognized beverage retail leader Tom Fox from Fox Sales Coaching and in 2024 Learning Evolution has updated and modernized the entire program.
The PRIME+ Sales Process training program is a method of retail sales that is differentiated from "relationship selling". It employs a successful empathy and information-based, data-driven style of relationship building along with the necessary hard sales skills and competencies that set beverage sales and support professionals apart from the competition.
TARGET AUDIENCE: New to mid-career beverage and alcohol wholesalers, suppliers, and distributors.
TIMELINE: approximately 8 hours of learning content
INCLUDES ACCESS TO:
- The new PRIME+ Beverage Selling System
- 16 online courses
- Recorded webinars
- Virtual live training events
- PRIME+ Skills Quotient Assessment
- Fact-Based Calculator and Sell Sheet Wizard
- Comprehensive reporting dashboard
- Resources
- Video clips for every topic
- Certificate of completion upon completion of each course
- Certification and a digital badge upon completion of the curriculum
SALES PROCESS PROGRAM SYLLABUS
- Pre-Assessment
- Course Overview
- The PRIME+ Difference
- The Sales Training Journey
- Empathy: The Foundation of PRIME+
- Language Primer Review
- Trade Math
- Step 1 - Preparation
- Step 2 - Reconnaissance
- Step 3 - Identify and Confirm Needs
- Step 4 - Match and Tailor Presentation's
- Step 5 - Eliminate and Resolve Objections
- + Secure the Sale / Close with Confidence
- + Support and Service
- Let's Do It
- Post-Assessment
