The Best Sales Coaching and Leadership Techniques!
Earn your PRIME+ Sales Coaching and Leadership Certification with access to our PRIME+ Beverage Selling System platform and training program.
THE PRIME+ SALES TRAINING COURSES were originally developed in collaboration with nationally-recognized beverage retail leader Tom Fox from Fox Sales Coaching, in 2024 Learning Evolution has updated and modernized the entire program.
The Sales Coaching and Leadership training program provides sales leaders, sales coaches, and sales managers with the best data-driven sales coaching techniques that the top beverage industry leaders have been teaching for over a decade. This program will prepare you to help your team meet and exceed the expectations of your most difficult and sophisticated retailers.
TARGET AUDIENCE: beverage and alcohol wholesalers, suppliers, and distributors that lead and coach sales and support teams.
TIMELINE: approximately 10 hours of learning content
INCLUDES ACCESS TO:
- The new PRIME+ Beverage Selling System
- Online courses
- Recorded webinars
- Virtual live training events
- PRIME+ Skills Quotient Assessment
- Scorecards
- Fact-Based Calculator and Sell Sheet Wizard
- Comprehensive reporting dashboard
- Resources, including our Sales Coaching PDF Guide
- Video clips for every topic
- Certificate of completion upon completion of each course
- Certification and a digital badge upon completion of the curriculum
SALES COACHING AND LEADERSHIP PROGRAM SYLLABUS
- Pre-Assessment
- Course Overview
- The PRIME+ Difference
- Execute Company Culture
- Effective Coaching & Leadership
- Develop People
- Drive Top Performance
- The Sales Training Journey
- Empathy: The Foundation of PRIME+
- Language Primer Review
- Trade Math Review
- Step 1 - Preparation
- Step 2 - Reconnaissance
- Step 3 - Identity and Confirm Needs
- Step 4 - Match and Tailor Presentations
- Step 5 - Eliminate and Resolve Objections
- Step 6 - Secure the Sale / Close with Confidence
- Step 7 - Support and Service
- Let's Do It
- Post-Assessment
